Farmers or Pharma?

May 20, 2015 Rose Mary

It’s your choice.

Consuming poison seems to have become normal in society today. Why do so few people care about what they put in their mouths? Or worse, care about what they put in the mouths of their children?

To feed your children products that contain aspartic acid, genetically modified organisms, residue of antibiotics (which are shamelessly used to cover up contamination caused by unethical work practices), large amounts of corn sweeteners, industrial waste and other unsavory ingredients on a regular basis is unacceptable. Seriously. For most of us, it’s no longer acceptable to plead ignorance of these detestable facts since this information is readily available to anyone willing to invest the time to do some research (make sure you consult unbiased, independent sources!)

Numerous studies done around the world have shown definite links between many of the ingredients in our foods and debilitating illnesses.

Supermarkets today are nothing more than products of show business. Glossy photos of healthy foods are used to disguise the fact that most of what occupies the shelves of our grocery stores lacks the nutrition contained in food before agriculture was transformed into a cold, sterile industry run by wealth-obsessed manipulators. We are shown pretty pictures of picturesque farms, smiling cows, silly chickens and happy-go-lucky pigs on the multitude of items for sale. Nothing could be further from the truth. Instead of being run by hard-working families who tend their land and livestock with natural methods, farms are factories that profit from incredible misery due to criminal negligence – including animal abuse and circumvention of health and environmental regulations.

Today, what we call food is something to be quickly consumed and enjoyed instead of being a source of necessary vitamins and nutrients. Actual food is becoming more difficult to find in the U.S. (and elsewhere) every day despite the industry pulling in record profits.

We abuse our bodies incessantly, then spend trillions of dollars trying to fix the problems that could have been avoided by using food as medicine as Hippocrates advised.

As a young vegan company, we sometimes—OK often—feel as if we are a tiny David battling against a gigantic Goliath. However, we are determined to keep screaming as loud as we can about the enormous benefits of a plant-based diet. Not only is a vegan diet best for your health and well-being, it is also the best way to address the most urgent and alarming issue of our time: climate change. Going vegan or vegetarian is the most effective way to lower your carbon footprint, reduce pollution and conserve energy and water. Meat production requires staggering amounts of land, water, and energy compared to plant foods.

Going meatless even once a week could have an enormous collective and overwhelmingly positive effect on our abused planet! And trust us when we tell you that a plant-based diet is anything but boring! Seriously, have you tried our stuff?

One quarter of what you eat keeps you alive. The other three quarters keeps your doctor alive.” – Old Egyptian proverb

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